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Md. Shahidul Alam, aged 50, Managing Director of Home Stone Ltd. is a very young and energetic man with various inter-perceptional skills. He is an M.B.A (Marketing) and also took part in different marketing courses on different subjects in various countries.
Mr. Shahidul Alam participated in German confederation of small Business and skilled, how to develop selling skill and import and indenting procedures, very successfully. He has been working in this sector for the last 10 years and has made a strong position by dint of his own qualities. Home Stone Ltd. is one of the housing industries in Bangladesh and also a member of REHAB. It got membership of REHAB in 2007. Mr. Alam has established a number of Business organizations.
“As Bangladesh is a member of LDCs” (Least developed country) and the metropolitan cities housing infrastructure are not preplanned and well established, the people have been facing various problem of business/living after analyzing that we envisaged to fix up a target market on which it can concentrate. The average earning group who are mainly the employees of the government institution and entrepreneurs of small business organizations and so on are the fixed target consumers of HSL. This company has been able to meet this demand in accordance with their respective choice”, a high official of Home Stone Limited told this while he was asked about the background of establishing this company. Founded and started functioning in 2004, this organization has become a country leader in addressing the issue of housing for the average earning group. Using 3m (in the resource) HSL built multistoried building and sold it to the people at an affordable price who did not have adequate place to live. By the late 2005, HSL had grown to reflect many contributions of varied talent but initially it was a little more than an exciting idea in the mind of four executives. Applying the highest standards of excellence in all functional areas this company achieves economic scale in all projects. On the basis of this it has provided apartments to more than 20 to 25 families. In early 2007, this company has completed 6 projects.
The headquarter of HSL is located at wari in Dhaka. Mrs. Dalia Alam and Shahidul Alam hands-on entrepreneurial Managers who, despite an extensive domestic and international travel schedule, maintains close contact with wari staffs from executive to lower level employees. About 45 full time staffs are working in different projects of HSL. The parent organization often provides training, technical support, architectural manuals, floor plan, information service etc.
Home stone Ltd. is a provider of apartment, shop, office space, rental service and security service for Specific client segments. It also provides architectural solution for building design and logistic solution for construction. It’s selected clients, sectors include top-level management personnel of national and multinational companies small business enterprises, government employees, NGO’s and so on.
Currently the business activities of Home Stone Ltd. are divided as HSL Apartments and HSL Security Service. HSL Apartments cover the solution of housing problem. Ms. Dalia Alam is the chairman of Home Stone Ltd. while Mr. Shahidul Alam carries out his responsibility as the Managing Director.
The projects which have been handed over to its clients are Prema Nibash (8 storied) 64, Joginagar, Wari, Mina House (8 storied), Bonogram Road, Ashraf vila (6 storied), Joginagar, Wari, Dhonu Market (6 storied), Nawabpur, Dhaka- and under construction projects are: S. Tower (10th storied) at, wari, Alam Mall (6 storied) at Alamnagar, Keranigonj, Haider Nibash (6 storied) Joginagar Road, Wari, Marium Nibash (6 storied), Chandi Charan Bosh street wari, Tareq Centre (6 storied) at Nawabpur, Dhaka.
Apart from this Home Stone Ltd. has also been contributing significantly in tourism sector. The Projects of housing which have been made mainly based on tourism are as follows: The Sea Princess, Hotel-Motel zone-Kalatoli Cox’s Bazar, Titanic-1, Cox’s Titanic, Cox’s Bazar, Titanic Kuakata, Kolapara, Kuakata, Grand Rangamati at Rangamati and a proposed project in Tecnaf also.
Home Stone Limited is expected to continue its growth and internationalization profitability. The selected target markets were segmented geographically which are Dhaka city and Chittagong. It believes in the ultimate satisfaction of clients, well wishers, partners and patrons.